Sometimes, musicians get so busy doing what they love, they lose track of what’s going on around them – like music marketing. And, that’s alright. If you were more concerned about music marketing in 2024 than you were playing it, there would be a mammoth-sized problem. It is important to know what’s trending in the …
Spotify has presented a golden opportunity for music marketing since its beginning in 2006. Eight million artists are active on the platform with over 1.8 million albums and 22 million tracks. Of the artists on Spotify, 90% of the market is comprised of only 57,000 though. What do they know that they others don’t? …
Benefits of Including International Marketing on Spotify Read More »
Reels is like music to the ears of musicians who want to market their tunes and merchandise on Facebook. Now available in over 150 countries, Reels has been giving music artists an upper edge in marketing since it went live in 2021. Although at present, the marketing platform is only open to those who reside …
Innovative Ideas for Facebook Reels: Set Your Music Marketing in Motion Read More »
Facebook is currently pushing 3 billion users. Sure, there are other social media platforms, but Facebook is still king when it comes to marketing on social media. Facebook offers a multitude of avenues for music marketing programs. One of the most tools is the ability to track your metrics. Let’s Get Started! With frequent monitoring …
7 Most Important Metrics to Track on Facebook (and Why) Read More »
Spotify is a unique music streaming platform that enables listeners to generate their favorite tunes and genres and helps artists market their music. With 422 million users and a whopping 182 million subscribers to the paid version, Spotify rules the streaming music scene and it’s a good idea to learn more about Spotify music marketing. …
The music industry is oversaturated and extremely competitive. To be successful, you have to get creative…really creative. Social media is a godsend for music marketing, especially Spotify with 422 million users and 182 million paid subscribers. Here is what’s trending for Spotify viral marketing ideas. Wrap Your Head Around This…Spotify Wrapped There are several marketing …
Spotify Viral Marketing Ideas: How to Make Your Spotify Meme A Hit Read More »
Facebook is currently the largest social media network with 3.5 billion users worldwide making it a powerful platform for music marketing in 2022. In fact, most successful artists find it so effective, they heavily rely on it for promoting music, driving traffic, and so much more. The influence Facebook’s platform can have on your music …
The Impact of Facebook Marketing on Music in 2022 Read More »
One of the most common questions musicians ask about Spotify is if they can really make money on it. Yes. You can. The only catch is that you have to know what Spotify is and how to properly use it. Spotify Explained Spotify is the most popular digital music and podcast streaming service in the …
If you’re a musician, you may not be comfortable with tech words like “algorithm”, but Spotify Algorithm is a term that’s worth finding out about. It’s really not even all that complicated. Spotify Algorithm Explained Spotify Algorithm is the technology beneath the scenes that Spotify relies upon to constantly serve up music after one …
Brand and fan engagement is the lifeline to attracting and keeping music fans. Marketing experts agree that you have mere seconds to capture the attention of your audience and when you do, the pressure is on to keep it. That can only be accomplished through engagement. What is Music Fan Engagement? Fan engagement is the …