There are around 7.9 billion people in the world and over six billion of them own smart phones. That’s over 80 percent of the global population. Sixty-nine percent of all users conduct product research on their cell phones. If your music marketing isn’t optimized for mobile, you’re missing the mark. What is Mobile Music Marketing? …
Music Matters: Mobile Accessible vs. Mobile Friendly Read More »
Videos are quickly becoming the most popular way to market. In fact, 87% of all marketers say that advertising by video provides the Return of Investment they were hoping for – making it well-worth their time, money, and effort to produce a video. Seventy-eight percent of those who market with video content agree they experienced …
Sometimes, musicians get so busy doing what they love, they lose track of what’s going on around them – like music marketing. And, that’s alright. If you were more concerned about music marketing in 2024 than you were playing it, there would be a mammoth-sized problem. It is important to know what’s trending in the …
Spotify has presented a golden opportunity for music marketing since its beginning in 2006. Eight million artists are active on the platform with over 1.8 million albums and 22 million tracks. Of the artists on Spotify, 90% of the market is comprised of only 57,000 though. What do they know that they others don’t? …
Benefits of Including International Marketing on Spotify Read More »
Reels is like music to the ears of musicians who want to market their tunes and merchandise on Facebook. Now available in over 150 countries, Reels has been giving music artists an upper edge in marketing since it went live in 2021. Although at present, the marketing platform is only open to those who reside …
Innovative Ideas for Facebook Reels: Set Your Music Marketing in Motion Read More »
Facebook is currently pushing 3 billion users. Sure, there are other social media platforms, but Facebook is still king when it comes to marketing on social media. Facebook offers a multitude of avenues for music marketing programs. One of the most tools is the ability to track your metrics. Let’s Get Started! With frequent monitoring …
7 Most Important Metrics to Track on Facebook (and Why) Read More »
Spotify is a unique music streaming platform that enables listeners to generate their favorite tunes and genres and helps artists market their music. With 422 million users and a whopping 182 million subscribers to the paid version, Spotify rules the streaming music scene and it’s a good idea to learn more about Spotify music marketing. …
The music industry is oversaturated and extremely competitive. To be successful, you have to get creative…really creative. Social media is a godsend for music marketing, especially Spotify with 422 million users and 182 million paid subscribers. Here is what’s trending for Spotify viral marketing ideas. Wrap Your Head Around This…Spotify Wrapped There are several marketing …
Spotify Viral Marketing Ideas: How to Make Your Spotify Meme A Hit Read More »